摘要：通过运用结构方程模型的研究方法对郴州旅游市场的948名游客进行认

摘要：通过运用结构方程模型的研究方法对郴州旅游市场的948名游客进行认知意象、情感意象、旅游目的地整体意象、游客满意度及重游意愿的实证研究。研究结果表明旅游认知意象和旅游情感意象是游客满意度和游客重游意愿的关键前置变量，认知意象和情感意象通过影响旅游地整体意象，进而对游客满意度和重游意愿产生影响。
关键词：旅游目的地整体意象；认知意象；情感意象；游客满意度；重游意愿

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结果 (英语) 1: [复制]

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Abstract: An Empirical Study emotional imagery, the overall image of tourism destinations, tourist satisfaction and willingness to revisit cognitive imagery, by using research methods of structural equation modeling to 948 visitors Chenzhou tourism market. The results show that tourism image and tourism awareness emotional imagery is the key variable front of tourist satisfaction and willingness to revisit tourists, cognitive imagery and emotional images, and then have an impact on tourist satisfaction and willingness to revisit by affecting the overall image of tourism . <br>Key words: overall image of tourist destinations; cognitive imagery; the emotional imagery; tourist satisfaction; willingness to revisit

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结果 (英语) 2:[复制]

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Abstract: An empirical study of cognitive image, emotional image, overall image of tourist destination, tourist satisfaction and willingness to re-visit was carried out by using the research method of structural equation model.<br>The results show that tourism cognitive image and tourism emotional image are the key pre-variables of tourist satisfaction and tourist's willingness to re-visit, and cognitive image and emotional image influence tourist satisfaction and willingness to re-visit by influencing the overall image of tourist destination. Keywords: Overall image of tourist destination; cognitive image; emotional image; tourist satisfaction; willingness to re-visit

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结果 (英语) 3:[复制]

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ABSTRACT: By using structural equation model, 948 tourists in Chenzhou tourism market were empirically studied on cognitive image, emotional image, overall image of tourist destination, tourist satisfaction and willingness to revisit. The results show that tourism cognitive image and tourism emotional image are the key pre-variables of tourists'satisfaction and willingness to revisit. Cognitive image and emotional image can influence tourists' satisfaction and willingness to revisit by influencing the overall image of the tourist destination.<br>Key words: overall image of tourist destination; cognitive image; emotional image; tourist satisfaction; willingness to revisit<br>

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