广告在发展过程中应充分注重创意的层面，在广告中深度制造受众渴望的消费情

Advertising in the development process should fully focus on the creative level, the depth of manufacturing eager audience in the context of consumer advertising to stimulate their desire to experience, and to induce the audience to generate consumer motivation to contribute to purchase behavior,

Advertising in the development process should pay full attention to the creative level, in the advertisement to create the audience's desire for consumption situation, stimulate their desire for personal experience, so as to induce the audience to produce consumer motivation, to promote the purchase behavior,

In the process of development, advertising should pay full attention to the level of creativity, create in-depth consumer situations that the audience desires, stimulate their desire for personal experience, and thus induce the audience to generate consumer motivation to promote purchase behavior,