企业应根据自身的特点，找准目标，主打一点，先形成在某一方面的名牌效应。

Enterprises should find the target according to their own characteristics, focus on a little, and first form a famous brand effect in a certain aspect. If the target is too scattered or unclear, it will cause the company's assets to be too scattered and it is difficult to form a brand-name effect. When an enterprise obtains a certain advantage in a market based on its own characteristics, it can develop its products in series or in depth, and at the same time can develop other markets, gradually involving more fields, relying on the foundation of the brand effect, in many Development in the field, which can expand the brand effect of the company and ultimately increase the company ’s visibility

Enterprises should be based on their own characteristics, find the right target, the main point, first form a brand-name effect in a certain aspect. If the target is too dispersed or unclear, it will lead to the enterprise's assets too dispersed, it is difficult to form a brand-name effect. When an enterprise according to its own characteristics in a certain market advantage, its products can be developed in a series or in-depth development, at the same time can be other market development, gradually involved in more areas, relying on the basis of brand-name effects, in many areas of development, which can expand the brand-name effect of enterprises, and ultimately improve the visibility of enterprises

According to their own characteristics, enterprises should find out the target, focus on one point, and form the famous brand effect in one aspect first. If the goal is too scattered or not clear, it will lead to too scattered assets of the enterprise, and it is difficult to form the famous brand effect. When an enterprise obtains certain advantages in a certain market according to its own characteristics, it can develop its products in a series or in depth, and at the same time, it can develop other markets, gradually involving more fields, relying on the basis of the famous brand effect, developing in multiple fields, which can expand the famous brand effect of the enterprise, and ultimately improve the popularity of the enterprise<br>